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Communications Manager

Hong Kong , Hong Kong

Ref#: 19019699

Date published: 29-May-2019

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Primary responsibilities: 

  • Drive internal and external comms activities for Hong Kong business with guidance from Associate Director, Marcomms, Greater Bay Area and Regional Head of Communications and support from Greater China and APAC Communications Teams
  • Develop corporate and business-line communications (internal/external) strategy and deliverables calendar
  • Champion quality, creative copy writing and high standard copy writing delivery for media, social media, digital, external and internal comms
  • Support the delivery of successful/influential communications services to business lines and externally
  • Track and analyse media activities to quantify goals and objectives to illustrate value to fee earners in the business as best possible
  • Activate distribution of CBRE content across multiple digital channels, and illustrate sophisticated use of digital platforms to magnify content, including LinkedIn, Twitter and Wechat
  • Conduct media training for executives
  • Identify and assist with coordinating and writing Corporate award submissions
  • Assist corporate collaterals development such as branding video 
  • Be recognised as a specialist in delivery of communications solutions and project management
  • Influence culture and fee-earners so communications processes are accepted and adopted

Experience and Qualifications:
  • Fluent English and Chinese, reading, writing and speaking skills
  • Education in a relevant field i.e. marketing, communication, public relations, economics or commerce
  • 6 years+ experience in communications management in the Real Estate industry/ B2B service-related industry/ PR agency. Solid experience in the real estate industry will be a strong advantage.
  • Presentation skills and ability to influence senior stakeholders
  • Excellent writing skills and ability to edit existing copy, ability to write for multiple platforms, digital and traditional
  • Strong media contacts would be an advantage